The IUCN –International Union for Conservation of Nature—is an intergovernmental organization comprised of over 1,200 members, including more than 200 government and more than 900 non-government organizations. The Global Gender Office (GGO) contributes towards IUCN’s vision and mission by providing innovative approaches, technical support, policy development and capacity building to a wide range of partners, ensuring gender equality is central to sustainable global environmental solutions.
Continuing our work building websites for nonprofits, Social Ink worked alongside key stakeholders at the Global Gender Office to overhaul their old, static site into a dynamic, CMS-powered resource center for initiatives, outreach and resources.
When we built the GGO website, we had to figure out a way for staff to include various stakeholders from sites scattered across the globe, standardizing metadata for various content types and integrating it with a new Knowledge Center – an advanced interface for resources and research, and a range of other content types.
Additionally, we built an interactive and filterable map, pulling from the live website database of resources, allowing staff to post a resource, a filter/tag, and have it populate in various sections of the site from archives, to “related content”, to maps.
Other key features of the project include immersive, immersive, high resolution photography, information architecture consulting to organize and optimize a wealth of work and knowledge resources, automated translation via Google Translate, and email newsletter integration.