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Public Curricula

From our Portfolio
Public Curricula

Public Curricula is an advocacy group concerned with the intersections of social justice, technology and technology’s audience. From international trade agreements to neighborhood protests, technology is integral to everyone’s life. But how we use it should not be taken for granted. PC approached us about an issue dear to their members’ hearts: openness, privacy concerns and big tech companies.

With Public Curricula team, we devised a comparison tool that allowed the user to compare take-down requests from governments across the world, and how Google responded in the various countries in which it operates. Importing data via Google’s open database files, we created a simple, visually strong tool that utilized predictive typing, infographic comparison and other visual cues to quickly communicate the problem without overwhelming the user.

Bridge Street Development Corp

From our Portfolio
BSDC Home

Bridge Street Development Corporation (BSDC) is a faith-based, 501(c)(3) not-for-profit organization the mission of which is to build partnerships with businesses, government, and other community stakeholders to provide civic and economic opportunities to the residents of Central Brooklyn.

Social Ink worked alongside stakeholders at BSDC to reimagine their web platform with an eye toward community resources, event organizing, and access to materials across their array of services. By implementing a flexible design in a user-friendly CMS, Bridge Street is able to extend their community outreach across their programs, collect donations, and add program-specific news, events, and stories at a moments notice.

We’re proud of our continued relationship with Bridge Street Development Corp, furthering our work building websites for nonprofits, community groups, and local Brooklyn-based organizations.

We've been hard at work for the last several months on a big rebuild, working with the dedicated and hard-working Communications department at Working Families to transition their old, outdated website to a new platform as the organization shifts their aim from a local, New York-based entity to a growing national presence. Working Families is growing, fast. With a plan to be active in all 50 states, their current outreach has far outpaced their old, "blog style". We worked to analyze their information architecture, and build a system that could easily grow as they did -- without the need for technical implementation at every turn. For more about the project, including screenshots and a scope summary, see our portfolio entry, or, head on over to the Working Families website!

Working Families

From our Portfolio
Working Families: Home - Websites for progressives and political organizaitons

“Working Families is a growing progressive political organization that fights for an economy that works for all Americans, and a democracy in which every voice matters.”

Social Ink worked with Working Families to completely overhaul their website, shifting their presence from a small, grassroots startup political organization to a powerful party with an national scope. As Working Families extends their presence, starting coalitions and outreach in an increasing number of States, the site is built to grow accordingly. The site patches together local and national advocacy and action, with content broken down by state, issue, and elections, in addition to dedicated actions.

When we coded and designed their new site, we had to organize meetings with various chapters of WF staff in different regions and states to see how we could connect national and local news, as well as distinguish between the political arm of the party and 501(c)3 that handled nonprofit advocacy.  We had to build a systematic way for over 30 users to enter data that was both moderated but could be pushed to the site easily.

Project specific design and functionality includes powerful State Hubs and related content for multiple feeds and filtering, Action modules integrated with the Salsa CRM, dynamic filtering along States, Issues, News, and Elections, and multi-faceted Twitter integration, pulling state-centric twitter feeds. The site is responsive across phones, tablets, and displays of all shapes and sizes.

We are thrilled to continue our work in the progressive arena, building websites for political organizations and advocacy groups.

The Good Fork

From our Portfolio
homepage | the good fork brooklyn | websites for restaurants by social ink

The Good Fork restaurant in Red Hook, Brooklyn is one of our favorite restaurants in the city. You can imagine how thrilled we were when we were given the opportunity to implement the designs and develop their new website. If you’ve never been, find a way to go! As the new website says, it “feels like being inside a boat or the diner car of an old train. It boasts an eclectic, globe trotting menu that has one foot in comfort food and the other in fine dining.”

Our work on the website involved building a customized CMS that provides a public calling card for the restaurant, aligning its aesthetic with the ambiance of the physical space, while fitting the needs of the owners, converting the designs to a smooth, fast-loading site. Specific features of the site include a high resolution slide show, easy to update menus for dinner, brunch, dessert, and the bar, several informational pages, and easy to update press reviews and clippings.

As part of our larger mission to provide beautiful websites for small businesses, we’re particularly thrilled to be working to design websites for restaurants, making a better web for the hardworking and creative endeavors of the new Brooklyn food movement.

Waging Nonviolence

From our Portfolio

Social Ink worked together with progressive journalism project and online magazine WNV to design a new visual identity and logo, and rebuild their existing platform, migrating over 3 years and 2000 articles into a newly categorized and easily searchable system.

The new site links related content and archived metadata in an integrated experience. Using the latest in responsive design and development, the site intelligently shifts layouts to be viewed across all mobile devices and browser sizes.

Web design for online magazines is an important and emerging area of work for Social Ink!

Tor Ekeland, PC

From our Portfolio
Tor Ekeland PC Homepage

Tor Ekeland, P.C. is an NYC general practice law firm handling civil and criminal matters alongside its clients’ business needs. Social Ink established a brand identity and web presence that reflects the firm’s high-caliber of work for a range clients.

An integrated CMS keeps home page & news content fresh and allows for easy blog publishing for the busy office. Full-bleed image slideshows re-enforce the firm’s commitment to the arts.

We’re delighted to support the legal work of Tor Ekeland PC as we bolster our roster of websites for lawyers and law firms.

Hook & Matter

From our Portfolio
Hook & Matter Homepage

Hook & Matter is a Brooklyn-based jewelry and accessories studio, specializing in handmade items made with precious metals and natural textiles.

The soup to nuts project covered all phases of branding and visual identity, web design, e-commerce development, and print peripherals. Site payments are powered by Paypal and a dynamic cart and checkout system, custom product options, Etsy listing buttons, slideshows, and custom contact forms.

In addition to branding, logo design, and the website, Social Ink worked collaboratively with Hook and Matter to produce branding peripherals such as gift and business cards, stickers, stamps, and display plaques.

Marimacho

From our Portfolio
Marimacho Homepage

Marimacho is a Brooklyn-based fashion house making a masculine clothing line for female and transgender bodies.

Social Ink handled all web design and CMS development, full fledged E-commerce development, including custom slideshows, event calendar, friends section, and blog.

Overall Baby

From our Portfolio
OverallBaby Homepage

Overall Baby is a local clothing company specializing in children’s overalls.

Social Ink reshaped their visual identity, crafted a new web interface and e-commerce website, and developed a CMS with integrated shop and sales, including product slideshows, a blog, contact forms, wholesale, and retail.

Dressing Em

From our Portfolio
Dressing Em Product

CMS and E-Commerce Development for Dressing Em, a local, Brooklyn-based handmade apparel shop.

Project included paypal-integrated e-commerce, with sales, promotions, and slideshows.

Social Ink has been in NYC since 2007!