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Recently, Social Ink launched a book-centered site to manage press and customer inquiries for The Mobile Marketing Revolution. The book, by fellow Brooklynite and Mobile Commons leader Jed Alpert, addresses how organizations can deal with online presence:

The Mobile Marketing Revolution gives you the framework to listen to, empower, inform, engage, and enlist the very people on which your success depends. From fundraising to polling to selling products and services, this book shows how to use mobile messaging to turn even the briefest initial interaction into a permanent engaged relationship. Better still, you can achieve all this without expanding overhead or building campaigns from scratch, but instead by integrating mobile into your organization’s existing processes and practices.

We are very pleased to announce the re-launch of the new website of the Association of Underrepresented Minority Fellows (The AUMF), with a completely revamped home at http://theaumf.org, and a complementary microsite for their dynamic Speakers Bureau initiative at http://sciencediversityspeakers.org. Working with the AUMF has been an amazing experience for Social Ink, growing our services for Member Organizations. The site provides a robust and private platform for member interaction, rich profiles, sorting and filtering by an assortment of criteria, not to mention a media rich public face to the main site, offering embedded pdf brochures, slideshows, news, events, profiles, and more. Social Ink also spearheaded the new visual identity, crafting a new logo, color palette, and typographic scheme, and extending the new look to both the website and peripheral print materials such as 50-page Speakers catalogue, and forthcoming postcard and other stationery. Read More about our work on the project on our portfolio entry.  Congratulations to the AUMF, serving a critical mission at the forefront of research, academics, education, and opportunity!

This week we announce the launch of No More Cuts Illinois,an advocacy and grassroots organizing website fighting government cuts for home care and child care funding. This time-sensitive campaign is collecting signatures through a petition platform and urging those with stories to tell to share their experiences. To learn more about our work on the project, see our portfolio entry. 

The death of Flash, and the rise of the CMS. With a special look at insidewing.com

We are very happy to announce the recent launch of http://insidewing.com, the brand new web home for Wing, an advertising agency serving the Latino market in the US and a subsidiary of the Grey Global Group. The project converted Wing's old, flash-based website into a completely new design and CMS platform, enabling easy updates and media rich slideshows and portfolio videos for all devices. You can read more about the project and explore similar work on our portfolio entry.  ¡Felicitaciones a Wing!

Social Ink has been in NYC since 2007!