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The Equity Project

From our Portfolio
Equity Project Youth

The Equity Project is an initiative to ensure that lesbian, gay, bisexual and transgender (LGBT) youth in juvenile delinquency courts are treated with dignity, respect, and fairness.

Social Ink is excited to create a web platform for The Equity Project, a nonprofit organization that examines how issues of sexual orientation, gender identity, and gender expression affect youth as they move through the juvenile delinquency system. The organization provides information on state and local juvenile justice agency LGBT and nondiscrimination policies as well as training materials and technical assistance for jurisdictions.

We worked with The Equity Project’s leaders and organizational partners to overhaul the site with a new design and information architecture schema. The site is responsive across phones, tablets, and monitors.

The Equity Project’s new site represents Social Ink’s work in the space between nonprofits, government agencies, and legal jurisdictions.

The Feminist Press: #StopSlut

From our Portfolio
Slut: The Play Synopsis & Reviews

#StopSlut is a youth-led movement that grew from the response to SLUT: The Play; its mission is to transform rape culture through activism. Social Ink worked with The Feminist Press, a nonprofit literary publisher that advocates for freedom of expression and social justice, to promote #StopSlut.

Working alongside The Feminist Press we created a web platform that provides tour information and ticketing for SLUT: The Play, serves as a launch point for youth activism, and provides support resources for advocates and survivors. The CMS powered site is responsive across phones, tablets, and monitors of various shapes and sizes and will aid the growth of the #StopSlut movement.

We are thrilled to work with The Feminist Press, continuing our service to progressive nonprofit organizations.

There are nearly 12 million admissions to local jails annually. The Safety and Justice Challenge is an initiative to reduce over-incarceration by changing the way America thinks about and uses jails.

Social Ink is thrilled to spearhead the web design and development for the MacArthur Foundation’s Safety and Justice Challenge, a major initiative working toward nationwide jail reform. Working alongside policy and research leaders at the Vera Institute of Justice, the website provides a staging platform for the grant-seeking competition, as well as issue-related resources, research and reports, and as an ongoing way to track progress by selected jurisdictions.

Additions to the site for the Phase 2 launch include an interactive map highlighting the Challenge’s site profiles and a resources section detailing research on the nation’s over-reliance on its jails and prison system. The site’s responsive design ensures the layout adapts for an array of tablets, phones, and larger monitors.

As a flagship site in early 2015, The MacArthur Safety Justice and Challenge represents our work in the nexus between nonprofits, think-tanks, foundations, and government jurisdictions.

NYC Justice Corps

From our Portfolio
NYC Justice Corps Home Page

The NYC Justice Corps seeks to develop the capacity of neighborhoods to address the reintegration challenges of their young adults reentering from the criminal justice system and to instill in those young adults a sense of civic responsibility and accountability to the communities to which they return.

We were thrilled at the opportunity to work alongside the Prisoner Reentry Institute leadership to overhaul the NYCJC website, with a focus on accessibility, community-based content organization, and a dynamic, multi-media “toolbox”, a marquis feature delivering tools for program deployment in a flexible model poised for growth to future program areas.

Through local, community-based advocacy work, we are proud to further the efforts of the NYC Justice Corps, continuing our own work building websites for nonprofits and community-based organizations.

Children’s Hope India

From our Portfolio
Children's Hope India Home Page

Children’s Hope India helps children and families by partnering with local organizations that improve access to education, medical care, shelter, social services, and job skills training.

We worked with CHI to redesign and develop their web platform, integrating programs, events, and and fundraising campaigns. By planning the design around building awareness and prompting involvement and support, our goal was to provide multiple avenues to action. Housed in a robust Content Management System, the site gives CHI admins complete control over future content growth.

We are very pleased to work alongside the good folks at Children’s Hope India, furthering our work focused on web design for nonprofits.

IUCN Global Gender Office

From our Portfolio

The IUCN –International Union for Conservation of Nature—is an intergovernmental organization comprised of over 1,200 members, including more than 200 government and more than 900 non-government organizations. The Global Gender Office (GGO) contributes towards IUCN’s vision and mission by providing innovative approaches, technical support, policy development and capacity building to a wide range of partners, ensuring gender equality is central to sustainable global environmental solutions.

Continuing our work building websites for nonprofits, Social Ink worked alongside key stakeholders at the Global Gender Office to overhaul their old, static site into a dynamic, CMS-powered resource center for initiatives, outreach and resources.

When we built the GGO website, we had to figure out a way for staff to include various stakeholders from sites scattered across the globe, standardizing metadata for various content types and integrating it with a new Knowledge Center – an advanced interface for resources and research, and a range of other content types.

Additionally, we built an interactive and filterable map, pulling from the live website database of resources, allowing staff to post a resource, a filter/tag, and have it populate in various sections of the site from archives, to “related content”, to maps.

Other key features of the project include immersive, immersive, high resolution photography, information architecture consulting to organize and optimize a wealth of work and knowledge resources, automated translation via Google Translate, and email newsletter integration.

Catholic Medical Mission Board

From our Portfolio
Home Catholic Medical Mission Board

Continuing our mission in working with organizations that engage human rights – including gender-equality and access to healthcare – across the world, Social Ink recently partnered with the Catholic Medical Mission Board, an NYC-based nonprofit that supplies funds and organizes around the world.

Together with key staff we helped design a site from scratch, emphasizing eye-catching statistics, mission-based work and engaging donors across multiple campaigns.  Integration with third party software – such as MailChimp – rounded out the project.

New Economy Project

From our Portfolio
New Economy Project Homepage

The New Economy Project works with community groups to build an economy that works for all, based on principles of cooperation, democracy, equity, racial justice, and ecological sustainability.

Continuing our work developing websites for nonprofits and progressive organizations, Social Ink was thrilled to create a brand new web presence for the New Economy project, helping create sustained campaigns challenging corporate actions threatening communities and perpetuating inequality.

Project-specific work included information architecture analysis and consulting, IT and launch support, collaboration and consulting with third party designers, and specific components such as sliders, feeds, customizable templates, newsletter integration with Mailchimp, social media integration, search, and  dynamic sidebars.

Scaffold Safety Law

From our Portfolio

The Scaffold Safety Coalition is a group of workers and advocates committed to protecting construction workers in New York state from industry-backed efforts to cripple a vital safety regulation known as the Scaffold Safety Law (codified in New York’s Labor Law Section 240).

For a time-sensitive legislation awareness campaign, we put together a full-featured advocacy site, with information sections, slideshows, testimonials, and news updates, in addition to action areas for organizing and sign up.

We are proud to work alongside the Scaffold Safety Coalition as they fight for protection of workers and labor.


Chhaya CDC

From our Portfolio
Chhaya CDC Mid-Homepage

Chhaya CDC was founded in 2000 to advocate for the housing needs of New York City’s South Asian community. Our mission is to work with New Yorkers of South Asian origin to advocate for and build economically stable, sustainable, and thriving communities.

We worked alongside the fine folks at Chhaya to completely overhaul their web presence, from an outdated, impossible to update “frankensite” to a sleek, easy-to-update CMS.  With large information panels, dedicated sections for different types of content, twitter feed integration, slideshow, and resources, Chhaya can better serve the community and extend their outreach.

We are proud of our work alongside ChhayaCDC, continuing our mission to build websites for nonprofits and community organizations in New York City.

Every Vote Counts Illinois

From our Portfolio

Every Vote Counts Illinois is a voter registration and participation site targeted to citizens concerned with political engagement and civil rights in Illinois.

Continuing our work building short turnaround advocacy sites for community and organizing groups, the site featured key action buttons, an information panel with slideshow capabilities, and basic information pages, along with search and contact forms, made immersive with a full bleed background image.

The site is built entirely in a user-friendly CMS, which allows for easy content upgrades by any non-technical admin. GET OUT THE VOTE!

Pennsylvanians for Quality Affordable Healthcare is an advocacy organization affiliated with healthcare workers in the greater Pittsburgh area.

This time-sensitive project included soup to nuts design and development services, from a type based logomark to web interface design and development. By merging testimonials, news updates, and fact explainer cards, along with a dedicated contact page, the “microsite” gives the organization a landing page for other marketing and web ads, and a gathering place for collective action and organization.

We’re thrilled to align with organizations fighting for worker’s rights and smart health care choices, building efficient, powerful advocacy websites in the Pittsburgh area, and beyond!

Social Ink has been in NYC since 2007!